Dorlion Group Ltd · Birmingham, United Kingdom

Five businesses. One operating standard.

Since 2020 we have built and run companies across e-commerce, logistics, marketing, furniture and construction — sharing the same buying power, systems and delivery network.

Established
2020
Head office
Birmingham, UK
Divisions
Five
Markets
UK · EU · Türkiye
5 Operating divisions
60,000+ Orders shipped since 2020
4,200 Active product lines
£5.8M Group turnover, FY2025

How the group works

We own the whole chain, not one link of it

Most of our work starts at a factory and ends at a customer's door. Because the group buys, ships, markets and sells under one roof, a decision made in sourcing on Monday shows up in a delivery on Friday — with no agency, broker or middleman in between.

Bought at source

We buy direct from manufacturers in Türkiye, the EU and the Far East, with our own people carrying out factory checks before anything ships.

Moved on our own lane

Our freight division runs a Türkiye–UK air lane and handles customs clearance, so stock arrives in days rather than weeks.

Sold on our own channels

Group brands sell on Amazon UK and Shopify, supported by an in-house marketing team rather than an outside agency.

Retail

Our brands sell where the customers already are

The group's retail arm trades on Amazon UK and on its own Shopify stores, fulfilling from stock held in the West Midlands. Marketplace and direct sales run side by side, on shared inventory and one delivery network.

30,000+ Units delivered to UK homes
4.7 / 5 Average marketplace rating
98% On-time dispatch
Sohowells Shopify · Amazon UK

Furniture and home décor: armchairs, nest of tables, lighting and accessories from European design houses.

Dubrilux Amazon UK

Hardware, fittings and practical home lines built for fast delivery and steady repeat demand.

Tell us what you need moved, made or sold.

Send one message and it reaches the division that can answer it. We reply within one working day.

Contact the group